Maggy Floeter


Seeking a position which will allow me to integrate my well developed rhetorical, technical and marketing skills to increase employee and/or customer satisfaction, increase profitability and promote growth.


2007–Present Teleflora

Oklahoma City, OK

Technical Writer

  • Write technical documentation for Teleflora proprietary software packages.
  • Write help files, using RoboHelp
  • Write web based customer training aids

2003–2007 Dobson Communications

Oklahoma City, OK

Project Manager – Internal Communications/Waypoint Business Owner

  • Wrote and/or edited internal communications for largest rural wireless carrier in the U.S. – known in various markets by either Dobson and Cellular One
  • Wrote strategic executive communications, internal company news, training and software documentation and manuals
  • Provided news and technical content for the company Intranet, known as Waypoint
  • Trained, managed and provided support for all departmental contributors to Waypoint
  • Provided Waypoint support for all company employees
  • Researched and wrote policies for Business Operations and Sales
  • Designed, wrote, and published company’s monthly newsletter
  • Position created as a result of my proposal
  • Promoted four times in two years


2002–2003 United Adjustment Services

Oklahoma City, OK

Public Relations Director

  • Wrote and designed all public relations and marketing materials
  • Created and presented sales presentations to potential clients
  • Wrote curriculum and training materials for continuing education workshops provided to commercial real estate professionals
  • Responsible for the acquisition of three long-term contracts with Fortune 1000 companies, increasing annual company revenue over 300%.


2001–2002 a la mode, Inc.

Oklahoma City, OK

Documentation Specialist/Writer/Editor/Public Relations

  • Served as Editor of The Snapshot, the web portal built into a la mode’s premier appraisal software. As Editor; wrote customer profiles, tips, industry news, company news, software bulletins and other public relations materials
  • Wrote company press releases
  • Wrote and/or edited marketing materials; including print ads, magazine articles, collaterals, web presence, etc.
  • Wrote help files for all software, using RoboHelp
  • Wrote and posted technical documents to a la mode’s web site


1996–2001 America Online

Oklahoma City, OK

Communications Manager

  • Provided fast, up-to-date internal marketing and training/educational materials to local, national and international employees
  • Wrote daily employee newsletter, daily APB brief sheet, monthly GM newsletter, weekly Call Center Trends
  • Managed three Member Services Forums (Intranet) – Billing, Saves and Oklahoma City
  • Wrote executive communications
  • Contributing editor to AOL’s monthly magazine, inSite
  • Served on General Manager’s advisory council
  • Handled local public relations, including crisis management
  • Coordinated all facets of call center events
  • Wrote and submitted letter to Fortune magazine, which earned AOL the honor of being one of the 100 best places to work in the U.S.
  • Positions in each national and international call center created based on my work
  • Received company’s highest award – given to one employee out of 9,000 – two times in a row
  • Promoted three times in two years


1989–1991 University of Oklahoma

Norman, OK

B.S. Secondary Education (Language Arts, Journalism)

  • GPA 3.8
  • Oklahoma State Certified Teacher of English and Journalism

1992–1996 University of Oklahoma

Norman, OK

M.A. English (Composition, Rhetoric, Literacy)

  • GPA 3.95
  • Thesis: The Rhetoric of Online Communication, degree pending


  • 1993 – Outstanding Graduate Student Instructor at the University of Oklahoma, chosen from a pool of over 800 instructors
  • 1999 (April) – Award for Excellence, chosen from a pool of over 9,000 employees
  • 1999 (September) – Award for Excellence, chosen from a pool of over 9,000 employees
  • 2006 – Eagle Award, awarded for continued excellence, chosen from a pool of almost 3,000 employees



  • ASTD – American Society for Training and Development
  • PRSA – Public Relations Society of America